A Dialogue on Public Health Celebrities during COVID-19

Main Article Content

Colleen Derkatch
Kristin Kondrlik
Hua Wang
Beck Wise

Abstract

This dialogue offers a transnational perspective on the emergence of public health officials (PHOs) as celebrities during the acute phase of the COVID-19 pandemic. Drawing on scholarship on public health rhetorics (e.g., Keränen, 2014; Malkowski & Melonçon, 2019) and on our experiences of living through the ongoing pandemic as well as observing its effects in Australia, Canada, China, and the United States, we focused our discussion on our local contexts; key public health celebrities who emerged in those contexts; changes in public reaction to those figures over time; and why the celebrification of public health figures is of interest to scholars in rhetoric of health and medicine. We close by reflecting on how our transnational discussion of public health celebrities has reshaped our understanding of celebrification in health and outline key areas of future collaboration and inquiry. 

Article Details

Section
Dialogues
Author Biography

Beck Wise, University of Queensland

Lecturer in Professional Writing

References

Bai, Jingjing. (2020, March 11). Zhang Wenhong attracts dedicated fans not merely due to his sense of humor (translated by Hua Wang). Sina. https://k.sina.cn/article_5934541885_m161b9ec3d03300phej.html?from=mood.

Birenbaum, Gabby. (2021, February 25). Rand Paul tried to derail Rachel Levine’s historic confirmation hearing with transphobic misinformation. Vox. https://www.vox.com/2021/2/25/22301138/rand-paul-transphobic-confirmation-hearing-dr-rachel-levine

Bourdieu, Pierre. (1977). The economics of linguistic exchanges. Social Science Information, 16(6), 645–668. https://doi.org/10.1177/053901847701600601

Ceccarelli, Leah. (2013). To whom do we speak? The audiences for scholarship on the rhetoric of science and technology. Poroi, 9(1), 1–7. https://doi.org/10.13008/2151-2957.1151

AFP. (2022, March 24). “China’s Fauci” calls for protecting “normal life” in Omicron fight. https://www.france24.com/en/live-news/20220324-china-s-fauci-calls-for-protecting-normal-life-in-omicron-fight

Ding, Huiling. (2014). Rhetoric of a global epidemic: Transcultural communication about SARS. Southern Illinois University Press.

Dong, Lu, & Bouey, Jennifer. (2020). Public mental health crisis during COVID-19 pandemic, China. Emerging Infectious Diseases, 26(7), 1616–1618. https://doi.org/10.3201/eid2607.200407

Dr. de Villa’s Scarf [@de_scarf]. (n.d.) (2020, October 14). https://twitter.com/de_scarf

Dutta, Mohan J. (2022). The whiteness of the rhetoric of health and medicine (RHM). Departures in Critical Qualitative Research, 11(1–2), 54–79. https://doi.org/10.1525/dcqr.2022.11.1-2.54

Epstein, Steven. (1998). Impure science: AIDS, activism, and the politics of knowledge. University of California Press.

Farzan, Antonia, N. (2020, March 31). Fauci socks, Fauci doughnuts, Fauci fan art: The coronavirus expert attracts a cult following. Washington Post. https://www.washingtonpost.com/nation/2020/03/31/fauci-fan-tributes/

Feng, Emily. (2020, April 15). Meet Dr. Zhong Nanshan, the public face of the COVID-19 fight in China. NPR. https://www.npr.org/2020/04/15/835308147/meet-dr-zhong-nanshan-the-public-face-of-the-covid-19-fight-in-china

Gan, Nectar. & George, Steve. (2021, August 20). China insists its zero-Covid strategy is correct. Challenging it can be dangerous. CNN. https://www.cnn.com/2021/08/20/china/china-zhang-wenhong-mic-intl-hnk/index.html

Gonzales, Laura, & Bloom-Pojar, Rachel. (2018). A dialogue with medical interpreters about rhetoric, culture, and language. Rhetoric of Health & Medicine, 1(1–2), 193–212. https://doi.org/10.5744/rhm.2018.1002

Good Morning America. (2022, January 6). Former White House COVID-19 coordinator publishes book on the pandemic. [Video]. abc News. https://abcnews.go.com/GMA/News/video/white-house-covid-19-coordinator-publishes-book-pandemic-84292400

Graduate Careers Australia (GCA). (2014). Graduate outlook 2012: The report of the graduate outlook survey: employers’ perspectives on graduate recruitment. https://www.graduatecareers.com.au/files/wp-content/uploads/2013/02/gos12_report_final1.pdf

Gregorian, Dareh. (2020, April 24). Dr. Birx goes viral for reaction to Trump’s “injection” comments. NBC News. https://www.nbcnews.com/politics/donald-trump/dr-birx-goes-viral-reaction-trump-s-injection-comments-n1191841

Harvey, Adam, Koloff, Sashka, & Wiggins, Nick. (2021, May 24). How Australia has been left in the vaccine slow lane. ABC News. https://www.abc.net.au/news/2021-05-24/australia-covid-vaccine-rollout-what-went-wrong/100151396

IPCC. (2022). Climate change 2022: Impacts, adaptation and vulnerability. https://www.ipcc.ch/report/ar6/wg2/

Ji, Ming, Qiu, Yi, & Wu, Jing (2020, February 8). "We are solely focused on saving patients' lives" — A closer look at Zhang Wenhong, the head of the Shanghai Medical Treatment Expert Group. (translated by Hua Wang) Xinhuanet. http://www.xinhuanet.com/politics/2020-02/08/c_1125544590.htm

Johnson, Lauren, M. (2020, March 26). Dr. Fauci’s face featured on doughnuts is quickly becoming a nationwide hit. CNN. https://www.cnn.com/2020/03/26/us/dr-fauci-doughnuts-trnd/index.html

Joseph, Jisha. (2020, April 16). Dr. Fauci shares some tips on Tinder hookups during the lockdown. Upworthy. https://scoop.upworthy.com/dr-anthony-fauci-okay-tinder-date-invite-if-willing-to-take-the-risk

Kenzie, Daniel, & McCall, Mary. (2018). Teaching writing for the health professions: Disciplinary intersections and pedagogical practice. Technical Communication Quarterly, 27(1), 64–79. https://doi.org/10.1080/10572252.2017.1402573

Keränen, Lisa. (2014). Public engagements with health and medicine. Journal of Medical Humanities, 35(2), 103–109. https://doi.org/10.1007/s10912-014-9275-7

Kuehl, Rebecca, Anderson, Jenn, Mehltretter Drury, Sara A., Holman, Amanda, Hunt, Cerise, & Leighter, Jay L. (2020). Creating a multidisciplinary dialogue about community-based participatory research partnerships of health and medicine. Rhetoric of Health & Medicine, 3(1), 93–132. https://doi.org/10.5744/rhm.2020.1004

Leng, Anli, Maitland, Elizabeth, Wang, Siyuan, Nicholas, Stephen, Liu, Rugang, & Wang, Jian. (2021). Individual preferences for COVID-19 vaccination in China. Vaccine, 39(2), 247–254. https://doi.org/10.1016/j.vaccine.2020.12.009

Lustgarten, Abrahm. (2020). How climate change is contributing to skyrocketing rates of infectious disease. ProPublica. https://www.propublica.org/article/climate-infectious-diseases?token=YxUntiDH12MOMHz5OD1yLBRth4wTzdEG

Madani, Doha. (2020, April 21). Texas Lt. Gov. Dan Patrick on reopening economy: “More important things than living.” NBC News. https://www.nbcnews.com/news/us-news/texas-lt-gov-dan-patrick-reopening-economy-more-important-things-n1188911

Malkowski, Jennifer, & Melonçon, Lisa. (2019). The rhetoric of public health for RHM scholarship and beyond. Rhetoric of Health & Medicine, 2(2), iii–xiii. https://doi.org/10.5744/rhm.2019.1010

Mueller, Derek, N., Williams, Andrea, Phelps, Louise, W., & Clary-Lemon, Jennifer. (2017). Cross-border networks in writing studies. Inkshed: Parlor Press.

NSW Parliament [@nswparliamentofficial]. (2021, August 10). Public hearing—Public Accountability Committee—COVID-19 Pandemic inquiry—10 August 2021 [Video]. YouTube. https://www.youtube.com/watch?v=X0AvqnvZ_VM

Palaszczuk, Annastacia. (2021, December 19). COVID-19 Update: 19 December 2021 [Press conference]. Archived at https://www.youtube.com/watch?v=Yxo3PVcB6GU

Paletta, Damian, & Abutaleb, Yasmeen. (2021). Anthony Fauci’s pandemic emails: “All is well despite some crazy people in this world.” Washington Post. https://www.washingtonpost.com/politics/interactive/2021/tony-fauci-emails/

Petelin, Roslyn. (2002). Another whack at WAC: Reprising WAC in Australia. Language and Learning Across the Disciplines, 5(3), 98–109. https://doi.org/10.37514/LLD-J.2002.5.3.09

Public Health Act 2005 (Qld), Pub. L. No. 2005 Act No. 48, 417 (2005). https://www.legislation.qld.gov.au/view/html/inforce/current/act-2005-048

The Associated Press. (2022, June 23). WHO considers declaring monkeypox a global health emergency. CBC. https://www.cbc.ca/news/health/monkeypox-who-health-emergency-1.6499054

Queensland Government. (2022). Queensland COVID-19 statistics. https://www.qld.gov.au/health/conditions/health-alerts/coronavirus-covid-19/government-response/statistics

Riordan, Primrose, Li, Gloria, Ho-him, Chan, & Lockett, Hudson. (2022, April 25). China Covid-19 tsar pushed treatments without revealing business ties. Financial Times. https://www.ft.com/content/fcac2cbc-4bff-44f5-81bf-66db32b99fca

Segal, Judy, Paré, Anthony, Brent, Doug, & Vipond, Douglas. (1998). The researcher as missionary: Problems with rhetoric and reform in the disciplines. College Composition and Communication, 50(1), 71. https://doi.org/10.2307/358354

Scott, Emma. [@EmmaScott]. (2021, January 22). A 6-year old ballet student asked me today if I’m excited about getting my “Fauci Ouchie” soon, and I will [Tweet]. Twitter. https://twitter.com/EmmaScott/status/1352425395375759363

Spoel, Philippa, Lacelle, Naomi, & Millar, Alexandra. (2021). Constituting good health citizenship through British Columbia’s COVID-19 public updates. Health: An Interdisciplinary Journal for the Social Study of Health, Illness and Medicine. https://doi.org/10.1177/13634593211064115

St. Amant, Kirk. (2015). Culture and the contextualization of care: A prototype-based approach

to developing health and medical visuals for international audiences. Communication Design Quarterly, 3(2), 38–47. https://doi.org/10.1145/2752853.2752858

National Academy for State Health Policy. (2021, January 11). 2020 COVID-19 state restrictions, re-openings, and mask requirements. https://www.nashp.org/2020-state-reopening-chart/ Archived at https://web.archive.org/web/20220811071401/https://www.nashp.org/2020-state-reopening-chart/

Stanley-Becker, Isaac, Abutaleb, Yasmeen, & Barrett, Devlin. (2020, April 1). Anthony Fauci’s security is stepped up as doctor and face of U.S. coronavirus response receives threats. Washington Post. https://www.washingtonpost.com/politics/anthony-faucis-security-is-stepped-up-as-doctor-and-face-of-us-coronavirus-response-receives-threats/2020/04/01/ff861a16-744d-11ea-85cb-8670579b863d_story.html

Taylor, Jeff. (2021, January 26). Biden nominee Dr. Rachel Levine met with transphobic smear campaign. NBC News. https://www.nbcnews.com/feature/nbc-out/biden-nominee-dr-rachel-levine-met-transphobic-smear-campaign-n1255712

The Royal College of Nursing. (n.d.). Public health | Clinical | Royal College of Nursing. The Royal College of Nursing; The Royal College of Nursing. Retrieved June 30, 2022, from https://www.rcn.org.uk/clinical-topics/Public-health Archived at: https://web.archive.org/web/20220629060303/https://www.rcn.org.uk/clinical-topics/Public-health

Thomas, Susan, E. (2021). Writing instruction in Australia. Composition Studies, 49(3), 6. https://compositionstudiesjournal.files.wordpress.com/2022/01/cs49n3-thomas.pdf

Vered, Karen, O., Thomas, Susan, & Emerson, Lisa. (2019). From the margins to the centre: Whole-of-institution approaches to university-level literacy and language development in Australia and New Zealand. Across the Disciplines, 16(3), 1–8. https://doi.org/10.37514/ATD-J.2019.16.3.10

Wagner, John, & Dennis, Brady. (2020, March 24). Trump wants U.S. economy ‘opened up and raring to go’ by Easter. Washington Post. https://www.washingtonpost.com/health/trump-wants-us-economy-opened-up-and-raring-to-go-by-easter/2020/03/24/dced0a12-6d65-11ea-b148-e4ce3fbd85b5_story.html

Welhausen, Candice, Bustamante, Nicholas, Deshpande, Alina, Ising, Amy, Newman, Jamie, & St.Amant, Kirk. (2020). RHM, interdisciplinarity, and an international public health conference: A dialogue among stakeholders. Rhetoric of Health & Medicine, 4(1). https://doi.org/10.5744/rhm.2021.1004

whatsallthismist. (2021, August 6). Did somebody say Dr Jeannette Young fan art? [Online forum post]. Reddit. www.reddit.com/r/queensland/comments/oz6g5e/did_somebody_say_dr_jeannette_young_fan_art/

Xu, Penghang. (2020). PKU alumnus Zhong Nanshan: A doctor with a caring heart. PKU News. https://newsen.pku.edu.cn/news_events/news/people/9494.html

Young, Anna, M. (2014). Prophets: Rhetorical Styles and Public Engagement. Southern Illinois University Press.

Young, Jeanette. (2021, October 31). Dr Jeannette Young’s letter to Queensland [Open letter]. Queensland Health. https://www.health.qld.gov.au/news-events/doh-media-releases/releases/dr-jeannette-youngs-letter-to-queensland

Yuan, Li. (2021, March 12). In a fearful China, Its Dr. Fauci wins hearts with restraint. New York Times. https://www.nytimes.com/2021/03/12/business/covid-china-zhang-wenhong-coronavirus.html

Yuzda, Liza. & Fenton, Claire. (2021, August 20). BC’s top doctor spurs backlash after posing maskless with fans. CityNews Vancouver. https://vancouver.citynews.ca/2021/08/20/maskless-bonnie-henry-pictures